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About Us

Emotional connections. Fan-like experiences. Meaningful relationships.

At The Substance Group, that’s what we do.
We encourage audiences to actively participate with brands by creating hands-on, personal, and digital moments.
We’re not just a marketing agency. We’re a marketing agency.
Experience the difference.

Our Work

More about The Substance Group...

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If you’re looking for another average agency, we’re not it.

But if you’re looking for an agency with an extensive network and the freedom and flexibility to do things differently, we got you.

At The Substance Group, we can help you plan an epic event, get you the exposure you need, or even connect your brand with a target audience. And we do it all with creativity and authenticity – two things we truly value and aren’t willing to sacrifice.

The Substance Group is not your average agency, and we’ll never give you average work.

Our Team

Neil Forester, President Neil Forester, President
Christina Lupkoski, General Manager Christina Lupkoski, General Manager
Andrea Chrysanthou, PR Andrea Chrysanthou, PR
Angela Paoletta, Account Manager Angela Paoletta, Account Manager
Melina Mercuri, Account Manager Melina Mercuri, Account Manager
Tyler Jeffrey, Account Coordinator Tyler Jeffrey, Account Coordinator
Finance - Missing in Action! Finance - Missing in Action!
Mark DeMontis, Chief Accessibility Officer Mark DeMontis, Chief Accessibility Officer
Kadia Bielecki, EA Kadia Bielecki, EA

What People are Saying

I’ve had the pleasure to work with The Substance Group for the past 10 years. I consider them a trusted partner and one that I can always reach out to for support and engagement for all my program/project needs. They have helped from strategic development to execution, and consider them the best in what they do.

Adeel
Interac

Your team made our retirement event unforgettable and so much fun for both the retiree and all the attendees. Everyone thoroughly enjoyed our Sommelier-led wine tasting event and the British theme made it unique and special. We are always in good hands with your team!”

Andrea
Interac

The Norman Powell Virtual Experience was executed flawlessly – kudos to your team!

Ravi
American Express

I think everything was very well organized with our event. The team was on top of everything and was very accommodating even with last-minute changes!

Lavania
Hospital Diagnostic Imagery Repository Services

Companies committed to disability inclusive practices outperform their peers in revenue, net income, and economic profit.

Disability Equality Index

Want to work with us? Because we’d love to work with you!

Whether you’re launching a product, hosting an event, or simply wanting exposure to your target audience, you need the right people to make it happen. We’re your people.

Get In Touch