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Experiential & Activation

Seeing is believing.

We’re experiential & activation experts!

Stand out from the crowd and directly connect your brand with your consumers, your clients, and your staff. Let us help with branded activations, event production, talent procurement, and more. Digital is cool, but nothing beats an in-person experience and activation where you can see, touch, and try.

More about experiential & activation experts

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Explore our services to find one that works for you.

Accessibility

Our Accessibility arm bridges the gap between your brand and consumers with disabilities.

VIP Experiences

If you’re looking to build strong relationships, let us help with unique and memorable experiences money can’t buy.

Public Relations

Elevate your brand’s presence and forge meaningful connections with our comprehensive Public Relations services.

Strategy

We take each project seriously regardless of budget, and every project needs a strategy to ensure its success!

What People are Saying

I’ve had the pleasure to work with The Substance Group for the past 10 years. I consider them a trusted partner and one that I can always reach out to for support and engagement for all my program/project needs. They have helped from strategic development to execution, and consider them the best in what they do.

Adeel
Interac

Your team made our retirement event unforgettable and so much fun for both the retiree and all the attendees. Everyone thoroughly enjoyed our Sommelier-led wine tasting event and the British theme made it unique and special. We are always in good hands with your team!”

Andrea
Interac

The Norman Powell Virtual Experience was executed flawlessly – kudos to your team!

Ravi
American Express

I think everything was very well organized with our event. The team was on top of everything and was very accommodating even with last-minute changes!

Lavania
Hospital Diagnostic Imagery Repository Services

Companies committed to disability inclusive practices outperform their peers in revenue, net income, and economic profit.

Disability Equality Index

Want to work with us? Because we’d love to work with you!

Whether you’re launching a product, hosting an event, or simply wanting exposure to your target audience, you need the right people to make it happen. We’re your people.

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